Tags, Conversions and Tracking in Ion

This learning path highlights the importance of applying tags and marking conversions within your ion creatives, which helps to better understand how users interact with content you create. You’ll learn how to apply tags,

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How ion Collects Data

Introduction The ion platform can be used to build landing pages geared toward lead generation. You will find a lot of great landing page options available within the Quick Start Cloud that will help

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Data Types: Basic Lead Data

Basic Lead Data is standard contact information typically collected via a lead form: things like name, email address, and phone number. These fields are available in your ion console by default, though they can

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