The Console Summary panel is an insightful tool available at the console filter level. Its primary objective is to offer a concise snapshot of the top 5 portfolios, campaigns, and creatives contributing to the overall traffic within the console. It helps to discern the effectiveness of different content types in capturing user attention and driving traffic. Understanding the high-impact portfolios, campaigns, or creatives can assist in making informed decisions regarding content strategies and optimizations.
Traffic percentage representation
- The panel displays the top 5 portfolios, campaigns, and creatives based on their respective percentages of traffic contribution to the console.
- Each listed portfolio, campaign, or creative represents the portion of traffic it brings to the console within the specified period.
Note: The combined percentages might not always sum up to 100%, as there could be additional experiences contributing traffic beyond the top 5 listed.