Managing SEO in Ion

This learning path is intended for users who have already completed either the Core, Expert or Designer training series in ion U and are looking to understand how to apply ion’s SEO features to

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Measuring engagement using tags

Using ion’s code-free calculation rule and tags, you can create an engagement score and then use that score to calculate the percentage of your content that was consumed. Here’s how: For any action you

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UTM Parameters: How to pass your data through an Ion experience

Query string parameters are automatically saved under their name within the respondent record. So after you set up your UTM Parameters, your URL should somehow look like this: https://qa.postclickmarketing.com/kbutm?utm_campaign=marketing&utm_content=whitepaper&utm_medium=socialmedia&utm_source=linkedin&utm_terms=example You can check this link

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How to Conduct an A/B Test

When two or more Creatives are assigned to the same URL, the Ion platform will run a split test (A/B test) on that URL by distributing the incoming traffic across the Creatives in your

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